Jeep cemented its legacy as the ultimate adventure brand by dropping a V8 in the iconic Wrangler,
giving birth to a new degree of adventure — Meet the 470hp Jeep Wrangler 392.
We launched the 392 across social, creating original teaser and countdown content for Instagram In-feed and Stories.
We drove users to the live-streamed reveal, hosted on YouTube and Facebook. Following the reveal,
we launched an original brand film featuring the 392, inspiring fans to accelerate their adventure.
PRODUCED AT RAZORFISH
Role: SENIOR Art DirectoR
